December 13, 2023

Reimagining Retail: How Retail Data Helps Inform Campaigns

Affinity’s Chief Business and Marketing Officer, Damian Garbaccio, was a featured guest on Reimagining Retail, a Behind the Numbers podcast from eMarketer.

On this episode, show host and analyst Sara Lebow along with analyst Arielle Feger chat with Damian about how purchase data can inform campaigns, the importance of real-time information, and what retail media networks are missing.

Click here to listen on Apple Podcasts or here to listen on Spotify.

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