Engagement for Financial Services
Affinity Solutions uses real-time data from more than 140 million debit and credit cards to help you build actionable, revenue-generating strategies for your clients.
Understand how your portfolio performs and opportunities for growth relative to peer banks
Predict the right combination of offers and experiences most likely to drive cardholder engagement
Deploy personalized offers and experiences to drive impact across a credit or debit portfolio
Unrivaled Data Quality and Accuracy
How We’ve Made an Impact
A top 10 national issuer wanted to activate new customers and declining spenders.
Through Card-Linked Engagement, Affinity matched cardholders with unique offers personalized based on previous purchase insights to activate users.
Increase in Activation for Declining Spenders
Increase in Earned for Declining Spenders