The ROI Revolution: A Test-and-Control Guide to Ad Effectiveness
Reward and Affinity Solutions introduce RewardIQ: A pioneering purchase-powered intelligence platform to transform brand marketing in the UK
Affinity Solutions Launches Outcomes Marketing Council to Advance Optimal Approaches to Ad Measurement
New White Paper: Connecting TV Engagement to QSR Purchases
Your Passport to Smarter Marketing: UK Travel Trends
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CTV Advertising Steps Up to the Plate: How to Hit a Home Run in Live Sports
July 15, 2025
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CNBC/NRF Retail Monitor Shows Sales Slowed in June as Concerns About Tariffs Continued
July 11, 2025
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Shining a Light on Ghost Shoppers: Effective Engagement Strategies
July 7, 2025
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Retail Media Networks Unlock Commerce With First-Party Data
July 2, 2025
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Cannes 2025 Recap: A Reset Toward Provability
June 27, 2025
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May Sees Moderate Retail Growth as Tariff-Fueled Shopping Fades
June 26, 2025
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Why Disney’s Compass Seeks True North in Data Collaboration
June 17, 2025
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Metrics That Matter: The Buy & Sell Side Unite for a Retail Outcomes Revolution
June 13, 2025
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CNBC/NRF Retail Monitor Shows Continued Sales Growth But Less Stocking Up Ahead of Tariffs
June 13, 2025
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