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April 16, 2025

Beet Retreat Interview – Part 2: Outcomes Measurement

As connected TV continues to surge, so does the pressure on brands to prove that their ad spend is driving real results. In a recent interview at Beet Retreat, our Chief Commercial & Marketing Officer, Damian Garbaccio, spoke about whatโ€™s next for the industryโ€”and why outcomes matter more than ever.

At Affinity Solutions, we connect CTV ad exposure to actual purchases, helping brands understand what happens after the ad runs. With insights powered by over 18 billion annual transactions, we help turn insights into action.

CTV is growing fast. Make sure your outcomes are keeping up.

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