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Insights 

to Action

An 8-part blog series exploring how to
use Consumer Purchase Insights to solve
complex business problems.

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Consumer Purchase Insights provides a complete, granular view of customer and prospect purchase behaviors, across and between brands and categories, to inform a wide array of growth strategies based on deeper audience understanding.

This 8-part series will dive into different examples of how to gain insights into – who your consumers are, how they spend, and where they buy – to inspire meaningful action.

Blog

Introducing: Insights to Action Series [Part 1 – Market Share]

Introducing: Insights to Action Series [Part 1 – Market Share] By Liz Emery, Senior Director, Product Marketing, Affinity Solutions   Welcome to Affinity’s “Insights…

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Insights to Action Series [Part 2 – Cross-Shop]

Insights to Action Series [Part 2 – Cross-Shop] By Liz Emery, Senior Director, Product Marketing, Affinity Solutions and Sakina Presswala, Staff Engineer II   …

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Blog

Insights to Action Series [Part 3 – New to Brand]

Insights to Action Series [Part 3 – New to Brand] By Liz Emery, Senior Director, Product Marketing, Affinity Solutions   Insights to Action Welcome…

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Insights to Action Series [Part 4 – Churn]

Insights to Action Series [Part 4 – Churn] By Liz Emery, Senior Director, Product Marketing    Insights to Action Series [Part 4 – Churn]  …

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Insights to Action Series [Part 5 – Loyalty]

Insights to Action Series [Part 5 – Loyalty] By Liz Emery, Senior Director, Product Marketing      Insights to Action Series [Part 5 –…

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Insights to Action Series [Part 6 – RFM]

Insights to Action Series [Part 6 – RFM] By Liz Emery, Senior Director, Product Marketing      Insights to Action Series [Part 6 –…

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Insights to Action Series [Part 7 – Brand Overlap]

Insights to Action Series [Part 7 – Brand Overlap] By Liz Emery, Senior Director, Product Marketing      Insights to Action Series [Part 7…

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Insights to Action Series [Part 8 – Visitor Insights]

Insights to Action Series [Part 8 – Visitor Insights] By Liz Emery, Senior Director, Product Marketing      Insights to Action Series [Part 8…

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