Unlike 'insights' that are delivered at the category level with long lead times limiting your ability to make accurate marketing decisions, Affinity Solutions Spend Insights provides a timely and precise 360˚ view of your customer’s spending behavior across competitors, categories, brands, geographies, and channels.  

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Our Spend Insights Provide:

  • Which regions/markets are underserved or penetrated vs. competitors
  • Customer purchase patterns including where they are spending their money, how frequently, and offer higher visibility into their customers, share of wallet
  • Market opportunities to engage prospects and customers to drive conversion and increase share of wallet
  • Precise, fresh and accurate data sets that enable marketing and merchandising decisions to achieve higher revenue and the best business outcomes

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By leveraging Affinity Solutions Spend Insights, you can make better marketing decisions, identify new and hidden market opportunities, enhance Customer Lifetime Value, execute highly-effective campaigns and thwart potential churn. 

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