Video
April 18, 2023

Affinity Solutions CEO: How Purchase Data Can Fuel The Media Ecosystem

If any data can help truly attribute the effectiveness of media spend, it is consumer spending data. But purchase data isn’t only useful for closing the loop. In this video interview with Beet.TV, Jonathan Silver, Founder & CEO, Affinity Solutions, explains how his company is providing purchase data for a range of use cases.

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